Want a Successful Startup? Here’s a Great idea!

Startup Ideas that work!

Start-up Ideas that work!

Ever wondered, what made Mark Zuckerberg, Steve Jobs and Elon Musk different from the hundreds and thousands of Start-up founders who failed while they went on to create their very own successful business empires?

The same analogy applies to a building with a weak foundation. It eventually crumbles to the ground. This happens because the weight of the entire building is too much for a poor base to withstand. The same concept applies to a start-up as well.

A strong foundation for a business is established by a great idea.An idea that will set you apart from your competitors, an idea that will add value to your customer’s needs. If a business lacks that great idea, it could be in a pickle when it comes to offering something new to their customers.

In India, about 90% of start-ups fail. Although there are several reasons that contribute to their downfall, the absence of an interesting, effective idea is the basic factor.
An idea is a basic concept that is going to hold your business together. Undoubtedly, it has to be innovative, refreshing and socially acceptable. It should speak to the target audience through mere communication. An idea can also be perceived as a solution to existing customer problems. Characteristically, an idea should be relatable and something that the customers feel is worth spending their money over. For example, let us take something as simple as chocolates. Start-ups can offer customization, online orders, innovative packaging, gifting options and more. But most of these might not work because these are already existing ideas and the services will not make heads turn towards the start-up. However, if an interesting proposition is offered to customers that no one else offers, then it could gain recognition and sales, thus establishing the importance of a great start-up idea.
How to arrive at the Big Idea?
To be able to come up with a service offering that is like no other, takes a lot of brainstorming sessions, research and hard work. In this case, your mind would be scattered and influenced by a lot of information. Organization of thoughts and facts is the first stepping stone towards getting yourself to the big idea. Mind maps can contribute to arriving at your start-up idea.

Here is how:
An idea is conceived in the mind of the entrepreneur which is further established via valid systems and processes. These systems are crucial to ensure timeliness and increased productivity. For the systems to be effective, the processes and various stages need to be listed methodically in a logical order. This is where mind maps can be a huge asset to your thinking.
You could have a large number of ideas to implement your thoughts. Mind maps can help you measure the practicality and profitability of every single idea. It can be visually documented and stored for future reference.
Once your idea is theoretically sound, mind maps can assist in bringing the concept into shape. Converting the idea into a successful business offering requires organization and rigorous planning. You can store your references as links, images, videos, audios and more which can later be presented to your team without any hassle or slide presentations.
A business does not run on its own. It requires meetings with various parties and stakeholders. Everything starting from scheduling your meeting to preparing a proposal, you can feed in the information into mind maps which will help you gain clarity in the scope of work and the tasks that lie ahead.
Finally, with any task completed comes evaluation. The review is crucial for a business and it is also a window into the future to understand strengths, weaknesses, and opportunities. Mind maps help you conduct PEST, SWOT analysis and more to gain a firm introspection of what you are offering and the possibilities of what you can offer.
An idea is the first step towards building an empire of your own.  To be able to run a business popular among your customers, it needs to be something you are passionate about yourself. It will inculcate the interest and motivation you need to start and sustain a  long-term commitment and responsibility. Your love for what you do will reflect on your products or services, believe it or not, that is the true recipe for success.

Mark Zuckerberg on How to Build the Future

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Mind Maps: Key to Effective Project Management

Mind Maps- Key to Effective Project Management

Mind Maps- Key to Effective Project Management

The entire company was stunned. Their dream project, the most ambitious one, had failed. It had send shock-waves across the Industry. Their rivals had smelled blood and were closing in. The tech world was rife with speculations regarding the cause of failure. The company had lost its position, its clout and was on the verge of being acquired by another tech giant.

Its CEO, as bewildered as everyone else summed it up perfectly “We did not do anything wrong, but somehow we lost”. And just like that, the company was lost into oblivion. Yes, we are talking about Nokia, which in the early and mid-2000’s could do no wrong, and at its peak in 2007, owned 41% of the world market. So what was the root cause behind their fall from grace?

Lack of innovation, lack of vision and lack of foresightedness can all be considered as the reasons for its demise, but, if you go deep down into the depths of this case study, the entire caveat stemmed from one root cause- total mismanagement of the project. Had Nokia been a little more attentive towards project management, the collapse could have been avoided.

Now that we have established the need for project management, let us now come to the technology which is at the forefront of project management, ‘Mind Mapping’. Project Management has, for long, been considered a playground of the left brain centric. But cases like Nokia have made people realize that, as we move forward, only the synergy of right brain and left brain can survive in this ever changing world.

Mind Maps Filling the Gap

Here, enters the mind maps at just about the perfect time.  It has filled into this gap seamlessly by making use of visuals and easy to understand tree like structures to make the execution of the process more entertaining and engaging. It strives to align all the team members under a single umbrella, therefore aiding them in staying true to the ultimate goal. Disorientation from the goal is blasphemous for any employee, yet is the most common reason behind the failure of projects. Mind Mapping tries to tackle the Project failure problem by using the ‘CLICK’ Principle.

‘CL’ stands for curvelines. It is believed that our mind is more tuned to the use of curved lines than straight lines, and that is exactly what mind map follows.

‘I’ refers to images.

‘A picture is worth a thousand words’ is the mantra followed here.

‘C’stands for colors. The moment mind maps introduce color in its scheme of things, retention power of the brain increases manifolds.

‘K’ stands for keywords. Important decisions necessitate full concentration and therefore, mind mapping considers it imperative that only the selected keywords of importance be highlighted and irrelevant words be ignored.

Application in Project Development

Experts believe that Mind maps must be used at different stages of project developments, for it serves different purposes at different stages. At project initiation stage, it helps in identifying all the stakeholders involved, their benefits, both collective and mutual and putting them on the map for all the stakeholders to see. During project execution stage, mind maps help project managers to decide which path needs to be taken at critical junctions. Since mind map is a flow diagram, therefore all the junctions usually have more than one path that can be traversed.

Take an Informed Decision

Mind maps allow managers to carefully weigh and calculate all the risks and then take an informed decision. Once a project is completed, its experiences, both positive and negative, must be used as a part of a learning curve for future projects. But, due to paucity of time, employees are usually unable to harvest the benefit from this experience. Mind maps help in capturing all the aspects of that particular project in a simple and easy to understand way, thus making its analysis easy.

Now, try and apply all this to the Nokia debacle. What you will realize is that, a company as big as Nokia, does not vanish overnight. Its decline has been a gradual process with wrong decisions at critical points, ignorance of its stakeholders and lack of introspection and learning playing equal parts. Mind Maps thus, came a tad too late for Nokia. Now, it is up to us to harness its full potential and raise the roof of the building.

 

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Mind Vector- The Best App on the Apple Watch!

It’s a proud day for us.. We present to you the much awaited Apple Watch version of your favorite Mind Vector. With Apple Watch on your wrist, you can view maps, individual nodes, links and notes without taking out your iPhone out at all .

Let’s cut the chase and enjoy the first look of the gorgeous app..

Mind Vector on Apple WatchWe hope you will love it.. Do share your views via comments..

Note: To use the app, Download version 3.3 of Mind Vector iOS and Switch on the Bluetooth to connect your iPhone and Apple Watch. As soon as you do that Mind Vector app with all the maps will be visible on your Smart watch. Get going..

 

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Mind Mapping Techniques: The Big Benefits of E-Learning

BIG BENEFITS OF E-LEARNING

BIG BENEFITS OF E-LEARNING

Mind mapping is a well-known technique that has changed the education domain completely. Essentially, a mind map can be deemed as a diagram, one which is formed to organize and analyze information. It is used to portray a hierarchical setup and define relationships with one another. Often centered on one fundamental agenda or topic, it is then expanded in the form of many branches which depict relationships, ideas, subsets of the main concept highlighted in the middle i.e. the nucleus.

Now there’s more to mind mapping than what meets the eye! There are many ways by which mind mapping is used to optimize and enhance the eLearning concept when it comes to content analysis.

Here are some of those ways:

Better Understanding between Students and Teachers

Mind maps can also assist in a better and much more elaborate analysis and understanding of the e-Learning content. E-Learning is a modern method of study that aims at bridging the gap between teachers and students.  In E-Learning, Internet is used as a medium for teaching and learning. Using mind maps, the teachers and students can forge a better overall study environment. The connection between the students and the teacher also improves a great deal when there is better understanding.

Explain Theorems & Concepts Better

Mind maps can be used to explain theorems in Mathematics and Physics. By clubbing the basic concepts and methods in theorems for Maths and Physics online, E-Learning portals can much easier explain these theorems to the students. Since mind maps are easy to understand and grasp, the students also have ease in grasping these and hence use what they’ve learnt in a better manner in the future.

 Visual Stimulant Online Learning

Mind maps are especially effective for online learning. Since online learning involves looking at electronic screens for a long time for learning and understanding, the use of mind maps becomes much more favorable. Mind maps use visual stimulant flow charts and connecting similar ideas for better reception for the students. Mind maps reduce the time of grasping the information by a great margin, and at the same time increases the grasping powers of the students by a great magnitude.

 Concept Mapping for Content Analysis

Concept Mapping techniques are mind maps designed specifically using available information regarding a specific topic. These mind maps use information on a topic, such as a chapter in Biology, or a theorem in Mathematics and Physics, and transform this available information into interactive mind maps. These mind maps can then be used by e-Learning online portals for education of their students. Mind maps can be created easily using online software and uploaded directly to the online E-Learning portal for ease of teachers and students.

 These mind maps are also customizable, so if the teachers want to make additions to their lessons, they can easily customize the mind maps according to their best understanding. For creating a more intimate understanding between teachers and students mind maps have proved successful in online portals of study. They have many benefits that are sure to induce innovative new teaching methods for online studies of students.

Also Read: 3 Ways Mind Maps can Help You Learn

Mind Mapping Tools as an aid in e-learning

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10 Simple Hacks of Growth Hacking for Blogging

Growth Hacking for Blogging

Growth Hacking for Blogging

Blogs are a great way for people to put across subjects of interests and the hobbies that they are most passionate about. Starting a blog is easy and people use blogs as a mode to communicate with their audiences. While some blogs are started with an objective of popularizing their business or brand, there are some who use blogs to be more vocal about things that they like. As a matter of fact, about 60% of customers feel more ensured about a brand after reading the content on their blogs. Also, 81% of the population in the US alone trust the information provided in blogs. Therefore, if you are a blogger, you have a huge responsibility. Once you start blogging, you need to work towards blog growth which brings your target audiences to your blog. Blog growth is essential in order to make your voice heard and to form a community of your own.

To make sure that your blog is making progress, having a blog growth model in place is crucial. Growing your blog directly translates to the growth of your business  or the awareness of interests for a personal blog. Having a growth model will give you goals to achieve in every aspect of your blog progress. The basic idea of a blog growth model comprises of three levels: traffic, conversion and behavior.  In the first level, you work on getting people to your blog. In the second, you try to convert these visitors to subscribers. In the third, you study the response people have on your content and produce more of that kind. Now that we have established the importance of blog growth, let us take a look at how mind maps can play a pivotal role in developing your blog growth strategy.

Mind mapping software helps you organize your tasks and content in each and every level of the blog growth model. In order to generate traffic in your blog, you can identify where your target audiences will be found and develop plans and work flows in online mind maps. You can work in detail on their personas, their likes, dislikes and so on. All this information can be documented using mind maps. Next, to convert these visitors into subscribers, you must concentrate on providing quality content. The best mind mapping software provides multiple advantages for working with content. Mind mapping software not only helps you arrange your thoughts while working with content but also proves to be a great way to plan and manage your blog more efficiently. Online mind maps are also easily available for you to make use of for your blog content. As a blogger, your connection with content is really deep-rooted. It starts from an idea conception that further builds on to become the final blog post that gives value to its readers through effective research and creative ideas. This entire process can be achieved using mind maps. Finally, to work in accordance with the behaviour you receive for your content, you can make use of mind maps for your reviews and analysis. In a nutshell, here are 10 ways to use mind maps for enhancing the growth of your blog.

  1. You can put all your brainstormed ideas in an organized manner.
  2. In order to know where your blog is leading, you need a good content plan. It can be developed using mind mapping software.
  3. Similar to a content plan, you will also require a marketing plan. Mind maps can help you both create and manage them.
  4. Conduct some competitive intelligence.
  5. Mind maps can help simplify your search engine optimization and keyword density and search efforts.
  6. Build outlines for your blogs.
  7. Review what you have already published. Take a look at how the audiences have responded to your content.
  8. A SWOT analysis will help your blog go a long way . You can use mind maps to perform them.
  9. Identify some of the key influencers and opinion leaders in your field of interest and keep track of how they function and what are the ways in which they publish.
  10. Create reader personas. These personas will help you understand your readers better, thus giving you a clear idea of the content that will be a hit with them.

The next time you sit down to write a blog post, give mind maps a shot. You will be hooked to them!

More Articles on Blogging:

5 Ways to Use Mind Maps for Eye-Catching Blog Content

Mind Maps- A Writer’s Best Friend

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